KeHE Distributors, LLC (KeHE) provides Natural & Organic and Specialty products to natural food stores, chain grocery stores, independent grocery stores and other specialty product retailers throughout North America. In June of 2015, KeHE partnered with Solstice to develop a new ordering app to preserve and gain market share in a very competitive marketplace. Within five months, the team conducted interviews, field tested, and provided customer research to deliver an intuitive and eye-catching customer-centric iPhone/iPod-based ordering application. The free app yielded a positive result for KeHE, as it increased orders from existing customers and established orders with new customers. Ultimately, it assisted in the ordering process for nearly half a billion dollars in orders in 1 year.