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The Impact of AI and Data Collection on Retail Transformation

The Impact of AI and Data Collection on Retail Transformation

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What you will learn from this article:

Widespread Adoption and Investment in AI: Retail executives across the globe are rapidly adopting artificial intelligence, with 85% having developed AI capabilities and 53% planning further investment in the coming years.

AI as a Driver of Competitive Advantage: Retail leaders are using advanced data capture and analytics to power smarter business decisions, enhance service and streamline supply chain management.

Strategic Motivators: Retailers are adopting AI primarily to personalize customer experiences, optimize supply chains and improve inventory forecasting, balancing customer needs with operational efficiency.

Artificial Intelligence (AI) is no longer just a buzzword in retail – it's rapidly becoming the backbone of innovation, efficiency and customer engagement. According to the Global Retailer Technology Survey, executed by Honeywell and Wakefield Research, AI is driving a significant transformation across the industry, reshaping everything from customer service to supply chain management. Retail executives are not only embracing AI as a core element of their business strategy but are also leveraging advanced data capture technologies to ensure high-quality, actionable information is at the heart of their operations.

Drivers Behind AI Adoption

The motivations for embracing AI are clear and strategic. Retail executives identify three primary motivators for implementing AI-based solutions:

  • Achieving hyper-personalized customer experiences (34%)
  • Optimizing supply chain and last mile operations (33%)
  • Smarter inventory and demand forecasting (33%)
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